This news has disgruntled some eBay store owners as they believe that this promotion is only being sent out to sellers who have little or no feedback. This has resulted in a lot of sellers creating second eBay accounts in an attempt to try and receive an invitation for the promotion.
However, there are two sides to the argument that are both valid. If the promotion is indeed sent out to only those with no or low feedback (which has not been proven one way or another) then it could be a great way to help people essentially get their online selling presence off the ground and possibly progress into having an online store. Having these users take a more active role within the eBay marketplace makes it better for not only the customers, who will have more choice in terms of where to shop and what to buy, but it will also help generate more traffic to the site which will be a boost for all stores.
On the other end of the spectrum, if the promotion is only aimed at low feedback users, many feel it deprives the more active users on the site from really making use of the free listings, leaving them to simply not be touched in accounts that people probably don't even use anymore. No matter what side of the fence you lie on in the argument, both views can be seen as valid.
The promotion began yesterday and will run until Friday with users paying no listing fees on up to 5000 listings placed on ebay.com. If you are unsure whether you have been invited to take part in this promotion, check your messages within the "My eBay" section to see if you have received an invitation.
Get your free ecommerce store now: http://www.esellution.co.uk/pricing.html