Showing posts with label free ecommerce software. Show all posts
Showing posts with label free ecommerce software. Show all posts

Friday, 14 September 2012

Men now love to shop more than women?

The general stereotype we see these days is that women love to shop and men don't. Well information produced by online market research company, uSamp, has seemingly destroyed this idea.

According to their research, they found that more men make an online purchase through mobile devices than women. The main reason for this is most likely due to the ease in which someone can purchase a product from their phone. They do not have to travel to the highstreet, they don't even have to be sat at a computer. No matter where they may be, or what they may be doing, they can still purchase products online using their mobile phone. 

With 45% of men and 34% of women surveyed using their mobile to complete an online transaction, it is further evidence as to the importance for all online store owners to have a mobile friendly store for customers to visit. 

The research also found that women are more likely than men to take advantage of an ecommerce store's offer through the use of mobile customers, while men are more likely to improve your businesses social commerce by telling their friends about a purchase they have made via their social media platforms.

One of the most popular type of product purchased by males is electronic goods, accounting for 27% of all mobile purchases. So if you run an online store that sells electronic goods, has specific offers and allows customers to share content via social media sites, you need to make sure you have a mobile version of your store to take advantage of this popular shopping platform.

If you currently don't have a mobile version of your ecommerce store, you can get some from eSellution for free.

(http://blog.usamp.com/blog/2012/09/12/retailers-meet-mans-new-best-friend-mobile/)

Get your free ecommerce store now: http://www.esellution.co.uk/pricing.html

Friday, 7 September 2012

The hows and whys of mobile commerce

As we constantly tell our readers and clients here at eSellution, mobile commerce is ever growing, becoming one of the biggest online sales platform out there. While eBay is the world's biggest shopping site with many online buyers and sellers alike using the marketplace to carry out a substantial amount of transactions every day, over 10% of all these transactions are carried out of via mobile devices. This figure is constantly on the rise, underpinned by eBay's CEO, John Donahoe predicting at the start of the year that eBay's mobile gross merchandise volume would reach $8 billion in 2012.

Why you need a mobile store


Currently eBay receives over 17 million users to the site a day through mobile devices and while these figures are mainly due to the traffic that eBay's brand generates, it demonstrates the importance mobile commerce plays in not just selling on eBay, but selling across all ecommerce platforms. As we stated last week, by Christmas this year it is expected that mobile commerce will make up 20% of all online retail transactions. So if you are running an online business that sells across any online platform, there has never been a better time to take the plunge and setup an mobile version on your online store.

How to get a mobile store


Now, you may want to set up a mobile version of your online store but are unsure how to go about it. Well it is actually easier than you think. There are a number of ecommerce companies that are reasonably priced to instantly provide you with a mobile platform and yes, we at eSellution do offer this service absolutely for free: http://www.esellution.co.uk/pricing.html.  When you sign up with eSellution for example, you receive an ecommerce store which already has a mobile platform, meaning customers can instantly access your online store via their mobile devices.

How to make your mobile store effective


However it isn't just good enough to create a mobile platform and then leave it for your customers to use. The key to mobile commerce comes in the ability to make your platform as efficient and easy to use as possible. The quicker customers can visit your store on their mobile device, find the product they want and complete the purchase, the happier they are going to be and the more likely they will return for future purchases.

When deciding to set up a mobile platform for their ecommerce store many people wonder "is my business ready?" The truth is every business whether big or small should be using mobile commerce as part of their sales platforms. The more opportunities you give people to access your store, the more sales you are going to make. You are going to see much less traffic if you only have an online website, meaning the majority of customers need to be stationary at a desk to make a purchase. Mobile commerce allows users to access your store wherever they may be, whether stationary or constantly on the go.


Thursday, 6 September 2012

Develop a brand identity for your business

While the majority of people selling online find they have the most success when selling through their eBay store, they shouldn't overlook the success that branching out to your own ecommerce store could bring. By branching out I don't mean stop selling on eBay. eBay is one of the biggest marketplaces to sell your products online and should always be one of the channels you use to sell. 

Although you may have dedicated customers, a good public image and a very positive seller rating, you are still essentially just one of thousands of other shops all using the eBay marketplace to sell your products. Having your own ecommerce store allows you to break away from the constraints of eBay, create your own individual domain and start creating a totally unique brand identity. 

The more places you have that advertise your products, the more chance you are going to have of attracting customers to your website. However, what puts people off is the cost it requires to set up an ecommerce site as you must first pay for the domain, then pay for an ecommerce company to setup and implement the ecommerce software for you to begin selling through your ecommerce store. As eBay charges much less in terms of fees, many people tend to stick with only their eBay store. 

The key to success for any business comes in developing a brand identity which is done through establishing a presence on social media as well as increasing your sales through channels such as mobile commerce, social commerce, eBay and of course, having your own ecommerce store. It is all of these aspects that will truly allow your business to grow and while you may see great success in selling through just one platform such as eBay, you aren't going to be able to achieve your business's true potential until you begin selling through multiple channels.  While some ecommerce companies do charge substantial fees to use their ecommerce shopping cart software, this isn't the case with all companies. For example, we at eSellution want to try and help every business become successful and understand that some people don't have substantial amounts of money to spend setting up their website. For those people there are a number of free ecommerce platforms, such as ourselves, who can help you set up your ecommerce store and begin branching out across multiple platforms. 

If you are someone looking to expand to an ecommerce store, be sure to check out our free ecommerce software using the link below. 

How to get a free ecommerce store

When I write these blog posts, my first thought is always with you the audience. I always look to produce content that is not only readable, but also information and helpful to all. Today is no different. However,  have decided that I must write about that latest goings on here at eSellution, as I truly believe it is something that cannot be missed by anyone.

We at eSellution are constantly on a mission to help all ecommerce stores, big or small, grow to the heights that they are capable of. We believe so much in the great benefits our ecommerce shopping cart provides, that we don't want one single store owner to miss out on it. For this reason, we have decided to give away our software for absolutely nothing. That's right, it is now 100% free!

Now, I know you might read this and think "If it's so good, why is it free?" Well basically, like I said earlier in this post, to us at eSellution, we want as many people as possible to use our ecommerce software and see how it can transform your store. For us, the satisfaction comes in taking that journey with you, helping your store grow, increasing your traffic and most importantly, helping your sales increase. 

Working with many small businesses in the past, we have found that whether you are selling online for the first time or looking to help your online store grow, at times your profit margins can be rather tight. Many people do not have substantial amounts of money to spend on building some extravagant website which can often leave them struggling to keep up with businesses that do have these funds to spend. 

Throughout the world of online selling there is a view that although using ecommerce software can greatly improve your online store, it costs a substantial amount of money to set up and run. We at eSellution want to get rid of this view by giving you our fantastic service, without you having to spend a single penny. There are no set up fees, no monthly costs, no hidden charges. Like I said at the start, eSellution's shopping cart software is now 100% free.

I know there will be many sceptical people out there who, when they hear that something is free automatically ask "what's the catch?" and the answer is there isn't one. When you sign up for eSellution's ecommerce software, you will instantly gain access to a number of different features which include:

  • Selling across multiple channels - We give you an eBay store, Facebook store and mobile store all integrated with your online ecommerce store. What this does is provides you with more places to sell your products which will more importantly result in more sales.
  • Choose from a wide range of templates - When selling online, especially with eBay, having your store stand out from the rest is going to help increase traffic to your store and create your own identity. eSellution's ecommerce software provides you with a wide range of ecommerce and eBay templates to choose from, allowing your store to stand head and shoulders above your rivals. No matter what items your online store sells, there are a number of templates that relate to it perfectly. 
  • Synchronise your stock - When selling your products, it can often be difficult to keep track of how many products have been sold and how many you have remaining. This can often result in you overselling a product, which will not only mean that you miss out on any sales until you get more stock, but it will also damage the public perception of your store. eSellution's stock synchronisation software monitors your stock levels across all of your different selling platforms. When a product is sold on one platform, it instantly updates your total stock levels across all other platforms, making overselling a thing of the past. 
  • List your products in seconds - One of the main problems some store owners have with the various ecommerce software available today, is the difficulty they have in using the interface. We at eSellution have looked to simplify our dashboard, making it easy for anyone to use, no matter what your HTML or coding experience may be. Even if you have never used an online interface before, you will be able to pick it up easily, allowing you to list your products on your store in a matter of seconds. The sooner you are able to get your products up where your customer can see them, the sooner you are going to start making sales. 
  • Friendly support - If you are setting up an online store for the first time, you may find the whole experience rather daunting. We at eSellution are available via phone or email to provide you with any help, advice or assistance you may need when using our ecommerce software. 

If you're looking to set up an online store for the first time, or you have been trading online for a number of years, you should look to give eSellution's ecommerce software a go to see how it helps your business. When every sale matters, the more money you can save yourself in expenses, the more profit you are going to make. When you spend nothing managing your online store through our ecommerce software, you are going to see not only a rise in profits through the reduced costs, but also through the increased traffic and sales that our software will bring.

Even if this blog wasn't produced on behalf of eSellution, I would still write about this amazing offer, that's how much I personally believe it will help your online business.

Sign up for free now and get started: http://www.esellution.co.uk/pricing.html